Gospel Artist J. Shep Partners with Coca-Cola
Producer, Songwriter and Contemporary Gospel Recording Artist J Shep, Celebrates Music Placement in National Ad Campaign for The Coca-Cola Pay It Forward Program Which Includes Magic Johnson and Hip-Hop Artist Common
February 26, 2013 (Houston, TX) – Standard Music Group and its leader Jason Shepherd (J Shep) have secured a music placement in the current national Coca-Cola “Pay It Forward” campaign. This is the first advertising campaign placement for Standard Music Group and Shepherd, who have been working in music production for 8 years.
The Coca-Cola “Pay It Forward” program rewards four young adults with the once-in-a-lifetime opportunity for an apprenticeship experience with one of the following celebrity history makers: Magic Johnson, President & CEO Magic Johnson Enterprises; Debra Lee, Chairman & CEO BET Networks; Common, Hip-Hop Artist and Founder of Common Ground Foundation. Jason Shepherd’s music being selected for a campaign promoting mentorship and giving-back is truly a natural fit, as Shepherd’s personal focus on family and legacy is of great importance to him. The instrumental featured in the commercial is of a song titled “Solution,” from the album J Shep Presents: The Urban Notebook.
In the realm of songwriting, and along with his personal projects, J Shep has also had the opportunity to write for several prominent Gospel artists including: Phil Tarver, Shekinah Glory Ministries, Rosalind Sanders, Valencia Lacey & Unquenchable Worshippers, Edwin Hawkins Music and Arts Seminar, and Dexter Walker & Zion Movement. Jason has toured Europe as a musician and choir director with gospel recording group The Brown Sisters as well as the Columbia College Universal Choir. He also began serving in church music ministry at a young age and continues to serve with over 14 years of combined experience.
The commercial for the Coca-Cola “Pay It Forward” campaign can be seen on networks including BET and TV One and via YouTube atwww.youtube.com/watch?v=i_aKXYQaQcg
For more information on J Shep and Standard Music Group go to www.therealjshep.com ; to learn more about the Coca-Cola “Pay It Forward” campaign visitwww.mcr.com/payitforward
For interviews with J Shep, contact Nicole Heyward for Creative Classic Agency at (914) 560.3735 x1
About Standard Music Group and J Shep
Born and raised in Homewood, IL, J Shep graduated from Columbia College Chicago with a B.A. in Music. In January of 2005 he released his first album with the single, “Sacrifice of Praise” receiving airplay on both national and satellite radio. The Urban Notebook album released the summer of 2009 and featured Grammy and Stellar award winning producer, singer, and songwriter PJ Morton on a song entitled “Our Children.” It was this record which laid the foundation for J Shep’s charge in helping young adults find their way (back) on the right track. A third project is underway; an EP titled “Faith and the Promise” by J Shep and Standard which will release summer 2013. Jason currently resides in Houston, TX with his wife Stacie and their two children Brooke Madison and Jonah Jeiel.
###